Nike Brand Revolution
Transformed Nike's digital presence through an innovative brand strategy that connected with Gen Z audiences, leveraging social media, influencer partnerships, and purpose-driven marketing campaigns.
Client
Nike Inc.
Duration
18 months
Team Size
15 marketers
The Challenge
Connect with Gen Z audience and modernize brand perception
Our Solution
Developed purpose-driven campaigns leveraging social media and influencer partnerships to authentically engage younger demographics
Strategies Used
Brand Strategy
Social Media Marketing
Influencer Partnerships
Purpose-Driven Marketing
Results Achieved
45% increase in brand engagement
2.3M new social media followers
78% improvement in brand sentiment