Apple Ecosystem Launch
Orchestrated the launch of Apple's integrated ecosystem campaign, creating seamless cross-platform experiences that drove customer loyalty and increased product adoption across all device categories.
Client
Apple Inc.
Duration
24 months
Team Size
20 marketers
The Challenge
Increase ecosystem adoption and customer loyalty across all Apple devices
Our Solution
Created integrated marketing campaigns emphasizing seamless cross-platform experiences and exclusive ecosystem benefits
Strategies Used
Integrated Marketing
Customer Experience Design
Product Launch Strategy
Loyalty Programs
Results Achieved
67% increase in ecosystem adoption
89% customer retention rate
3.2M new ecosystem users